Crusoe
Crusoe, a leading men's inner wear brand, launched an active wear brand for women in 2016, a leap year. Brand Crusoe is built for adrenaline seekers and explorers.​​​​​​​ The new category continues with the same spirit. The campaign for Crusoe W narrates the stories of women who explore unchartered opportunities. 
Agency: Black Swan Life Copy: Sukumar Menon Year: 2016 Additional Credits: Mara Lazirdou (Photography), Mike Bekos (Director)